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Why Leads Don't Convert:
What Successful Wellness Clinics Do Instead

 Thursday June 25, 2026 |  1:00PM ET / 10:00AM PT

Guest Presenter: Jody Layne - CEO, Accelerated Medical Practice

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Most hormone and wellness clinics aren't struggling because of bad medicine—they're struggling because of a broken marketing system. You’re doing the hard work of getting people to raise their hands, but what happens next is where the real revenue is lost.

The path to predictable growth isn’t about pumping more money into ads; it’s about fixing the leaky bucket in your follow-up. In this exclusive training, Jody Layne, founder of Accelerated Medical Practices, pulls back the curtain on why leads stop responding and what the fastest-growing clinics are doing differently. Drawing on nearly 30 years in marketing and over a decade inside the hormone and wellness space, Jody shares the exact two-phase marketing system that shifts your practice from unpredictable frustration to a highly profitable, scalable machine.


What You’ll Take Away

In this session, we break down the mechanics of patient acquisition and conversion. We focus on capitalizing on the leads you already have to build automated, trust-driven systems that convert cold inquiries into loyal patients.

You'll learn:

  • The Timing Shift: Why your leads aren't "bad" (their timing is just off) 
  • The Fortune in the Follow-Up: The exact framework for building multi-touch nurture sequences 
  • The Million-Dollar Conversion: A real-world breakdown of how improving your conversion rate from 4% to 15% can generate over a million dollars in additional revenue.

Register for this Webinar:

Meet the Speaker:

Jody Layne

Jody Layne, CEO of Accelerated Medical Practice brings nearly 30 years of entrepreneurial and marketing expertise to the wellness industry. Her diverse background spans enterprise marketing for brands like Southeast Toyota and Darden, co-founding an automated referral SaaS platform, and serving as COO of the Florida Center for Hormones and Wellness from 2017 to 2024. During her tenure as COO, she led the team to achieve an incredible $3.7 million in revenue growth. Now leading Accelerated Medical Practices (AMP), Jody dedicates her expertise to helping healthcare providers shift from reactive operators to savvy business owners using data-proven growth strategies. 

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